We have a purpose to feed the demand from property owners and third parties to grow and develop income-generating opportunities by means of outdoor advertising through different mediums.
South Africa’s OOH segment will grow by an estimated 7.2% CAGR to R5.2 billion in 2017, accounting for 11.5% of total advertising spend.
Outdoor advertising and cellphone mast leases have now grown into a multi-billion rand business and property owners now realize the potential of annuity based rental income on their properties as well as the increase in property value these leases bring.
Since Smartphones entered the market there is a huge demand and need for Wi-Fi hotspot areas and this opened the door for 3rd parties to participate as potential landlords. Digital Marketing and cell phone marketing is still in its infancy years and promises tremendous growth.
Opportunities are not limited to blue chip companies that might require their own billboards and branding but includes property owners that would like to be co – owner of a billboard on their property and share in monthly annuity profits.
Outdoor advertising and cellphone mast leases have now grown into a multi-billion rand business and property owners now realize the potential
We are always on the lookout for new innovative opportunities in outdoor advertising for our clients.
Our latest addition is a solar panel multi cell phone charger branded unit, which allow cell phone charging via solar power in remote areas as well as Wi-Fi capabilities.
This concept enhances the life of many a cell phone user in remote areas as well as allow big businesses and brands to connect with clients previously untapped.